CodeGen International launched futuristic software solutions along with TravelBox its flagship product suite at the World Travel Market (WTM) 2016 in ExCeL, London. The technology is expected to influence tourist buying trends and challenge the offline travel booking segment.

TravelBox, the flagship business transformational platform of CodeGen, renowned for its sub-second search attribute, took the centre stage at WTM. The advance product used by well known multinational travel and tourism brands, experienced an exponential growth in market penetration and product development during the past year.

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With TravelBox Surf, CodeGen’s business partners can now identify and recommend travel options at super speed with 360 degree search, contributing to the growing trend of convenience consumption and impulse buying behaviour. TravelBox has superseded expectations with the delivery of agile, scalable software and is an innovator in the global travel technology space.

Powered by Artificial Intelligence (A.I.) and CodeGen Travel Ontology, the Adaptive Personalisation Engine grabbed the attention of many travel companies for tailor-made travel experiences and advance personalised recommendations. Concurrently, an intelligent review platform titled Review Spotter extends its semantic search capabilities to hotel owners to improve operational efficiencies and to drive direct sales through the brand websites.

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“Review Spotter is not your average review platform, however, its intelligent semantic search, natural language processing capability and analytics will enable the hotel management to mine facets of information in reviews that are not easily accessible with regular review engines. This new addition is now offered as a complimentary addition to hotel websites, sign up with CodeGen viawww.reviewspotter.com and welcome intelligence for precision marketing,” stated CodeGen International Ltd. Head of Marketing Roshantha Adhihetty.

Bot oriented architecture is a growing phenomenon in the global tech arena. Behind the scenes, a powerful engine allows consumers to negotiate with an intelligent, autonomous bot at the WTM CodeGen travel tech stand. Though some industries have already embraced a similar technology, this platform pioneered by CodeGen will be the next game changer for both local and international travel companies.

CodeGen International is a travel technology specialist with an international clientele, some of the world’s largest travel organisations. As tourism worldwide outpaces forecasts, the company is geared to raise the bar for next generation breakthroughs.

This article was originally published on DailyFT.

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